Previously, people were using the old marketing techniques to create awareness on a product. The traditional techniques had a small customer reach though they were expensive. Traditionally the following were used in marketing; TV and radio adverts, brochures, marketers and others among others. Today, we have the modern advertising methods. The modern marketing ways are more advantageous since they reach a lot of customers and are more affordable. The major ones are PPT, SEO, email, affiliate, reference marketing, and event displays. A lot of modern marketing methods are facilitated by the internet. In this article we shall look at the event displays. TVs, tablets, custom tablecloths, branded marquees, flags, and inflatables are some equipment in event display. The event displays also create a good and long lasting impression in the minds of the attendees. The following are some types of event displays.
The first event display is the branded marquees. A tent supported by poles and straps which is found in weddings, festivals, and events is called a marquee. A branded marquee is, therefore, a tent which has the names, colors, messages and pictures on a company or product. During marketing events, the products and staff members related to a company which is branded on the marquee are found in the tent.
The next event display is the branded flags. The flag consists of a piece of clothing and a pole which supports it. The flag is said to be branded since it has the logos, colors, names and the messages on a company or product. The branded flags are common at the entrance of the events’ venue where every attendee will pass.
A TV or a tablet can also be used as an event display. A small personal computer is called a tablet whereas the TV is an electronic equipment with a big screen. The tablets and the TVs can be used in order to market a product or company in an event. A tablet gives a good experience since it is touch-screen and the displays on the TV are unforgettable because of the large display. In order for the attendees to effectively view the TVs and the tablets, they are supposed to be supported by the use of stands.
The next type of event display is the custom-made tablecloths. Materials used to cover tables are called tablecloths. The custom-made tablecloths have special features such as various colors, messages, patterns, measurements and brand names, and logos. During the events, the custom-made clothes are used in marketing by covering the table under various marquees.
Another good example of an event display is the portable brochure holder. A stand which holds brochures so that the attendees can view and pick them with ease is known as portable brochure holders.
The above are the main varieties of event displays.